Featuring Briony Kent (Head of Marketing, Salomon), David Dullens (Head of Brand and Consumer ANZ, Converse), the panel looks at why some campaigns and ideas cut through. The conversation focuses on the relationship between identity, audience and attention, using real examples from music, fashion, retail and media to unpack what actually builds brand loyalty and income.
#Details
#Featuring
Nikki Wishart
Industry Guest
QSIC - Music Strategy and Activations Manager
