Social & Advocacy Brand Lead (Maybelline, NYX, Essie) | L'Oréal ANZ
With over eight years of experience across agencies, media, and brand building, Hannah is a dynamic marketing leader. In three years at L'Oréal, she has driven remarkable brand growth, recently stepping into her role as Social & Advocacy Brand Lead. Previously, she elevated Maybelline’s cultural relevance, successfully navigating indie brands and "dupe culture" to deliver record-breaking engagement. Hannah brings a 360-degree perspective to Brand Engagement—spanning insights, PR, content, and large-scale events. Known for her strategic agility and creative vision, she continually redefines modern beauty marketing.
