Industry Guest

Dan Woolston

New Zealand

Higher Ground and SNIFFERS MAG

#About

Dan Woolston is the founder of Higher Ground MGMT and SNIFFERS Magazine, and host of The Codes Podcast.

Before founding HG, Dan spent five years in Culture Marketing at Red Bull, building experience across music, youth culture, brands and events. He has since helped bring artist campaigns to life for Samsung, Nike, adidas, JD Sports, KFC, Sailor Jerry, Jameson and more.

His management roster has driven 4B+ combined streams and a 5M+ social audience, with artists achieving US Platinum and Gold certifications, Billboard chart placements, major global deals and international touring.


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