Lucy August Perna

Global Head of Sustainability for Live Nation, Lucy leads the strategy and implementation of environmental sustainability efforts across venues, festivals, and tours worldwide. Since joining in 2016, Lucy has worked to advance the company’s global sustainability commitments, launched Green Nation Touring, supported the sustainability strategy for artists such as Coldplay & Depeche Mode, and helped implement TURN reusable cups across significant festivals and venues, avoiding over 3M single-use plastic cups. Lucy has experience touring with artists Dave Matthews Band, Jack Johnson & U2 to implement greening efforts and holds a Master of Science in Sustainability Management from Columbia University.