Annabelle Herd

Annabelle Herd has been CEO of ARIA and PPCA since February 2021, bringing extensive media, political, government, and copyright experience to Australia's music industry.
Prior to ARIA Annabelle worked in broadcast TV for 16 years at Network 10, including as Chief Operating Officer overseeing operations, strategy, and regulatory affairs. Her background includes senior political roles with former Minister for Communications and the Arts, Senator the Hon. Richard Alston, working on broadcasting and copyright issues including the Copyright Digital Agenda reforms. She started her career working in copyright policy, including at the Attorney-General’s Department. Annabelle is a member of the CAIRG Steering Committee and was a key advocate for creators and artists on AI in the recent TDM debate.
She is on the Sound NSW Advisory Council and was previously on boards including the AFTRS Council, Save the Children Australia, Freeview Australia, and Free TV Australia. She holds law and Asian Studies degrees from the Australian National University.